location location location

April 8th, 2008

I guess the boundaries of product placement  has no bounds.  You can now find scantily dressed mannequins standing in suggestive poses in the mens’ and ladies’ bathrooms at Portugal’s Eight Avenue mall.

Now I’m all for innovation, but I’m more into creating positive thought associations.  This point of sales location is…uhmm…not so good to me.  I’m sure I wouldn’t be thinking is that the new 08 Spring line in that situation.  However, I do commend whoever thought of the idea and had the confidence to sell it.

Esthetically…I dig it!

Entry Filed under: Business, Think About It!